we are a major philosophy
We are a community of optimists, hyper-connected, adventurous, joyous, self-assured, on-the-go individuals.
Our product is India’s first premium athleisure footwear that combines performance and style, without compromising on either or settling for less.
Our product is India’s first premium athleisure footwear that combines performance and style, without compromising on either or settling for less.
For us, shoes are a celebration of fashion, culture, art, nature, travel, one’s unique identity and our journey to individualization, to a positive action.
For us this is a major philosophy we stand for.
Don't seek approval
Do seek truth
We are driven by our manifesto that evokes different voices and the active, social and mindful nature of the community AMP wants to connect with..
A living legacy
From a humble beginning to a leading global footwear company
Since 1957, Farida group has been a leading manufacturer and exporter for finished leather, providing the best quality of footwear for international brands.
A consistent winner of the Government of India Top Exporter Award for 21 of the
last 25 years. The company started as one tannery with 60 employees, today it is a $324 million company and has 12 units, with 29000 employees.
Guided by a strong set of values
Farida Group is also well known for its commitment to society. Over the years, our companies core impact areas have been women empowerment, environmental sustainability & community well-being. Our vision is
to be the most preferred, diversified, adaptive and socially responsible
multinational footwear manufacturer and retailer.
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